Originally intended to be a simple improvement over Nintendo’s Brain Age series with the collaboration of Akira Tago, Professor Layton and the Curious Village managed to reach a very high worldwide level of success, despite the first game being localized as the third was already out in Japan. In it, archaeology professor Hershel Layton and his 'apprentice' Luke Triton travel to the town of St. Mystere, where a sought-after enigma known as the 'Golden Apple' is supposedly held.
Pictured is a title screen image found in the file temp_select2.arc. It has a completely different title (多湖輝の頭の体操 EX, Tago Akira no Atama no Taisou EX, Tago Akira's Mental Gymnastics EX) with the Akira Tago copyright (In the final, he is not mentioned in the title screen, but rather in the credit roll). Producer Akihiro Hino mentioned in an interview that the original Layton concept was more of a clone of Brain Age. That concept was revived in 2009 after the release of Layton 4 when Level-5 released the Tago Akira no Atama no Taisou series under the Atamania label: these were four casual puzzle games with less focus on plot which used the DS sideway orientation from Brain Age.